Feeling a little pale after winter? Us too.
If you’re after that fresh, sun-kissed glow — without the sun damage — there are plenty of Aussie self-tanners ready to help you achieve a gorgeous bronzed look.
One brand in particular has taken off, thanks to a viral TikTok by beauty creator Bree Grace that sent shoppers into a frenzy.
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Meet Australian Glow — a clean, buildable, and ‘never orange’ tanning brand.
In her now-viral video (with more than 60,000 views and counting), Bree dubbed the Australian Glow Express Tan Mousse, usually $30 but currently on sale for $14.99, the “best fake tan” she’s ever used — giving it a glowing 9/10.
The result? Shelves are being stripped bare at Priceline and Big W, and the brand has raked in over $1 million in sales since July 1.
Finding the perfect tanning formula is no easy feat.
But Australian Glow formulas are free from streaking and any unwanted orange colouring.
Instead, you’ll end up with a natural-looking bronze that can last up to a week.
Home to self-tanning mousses, mists and moisturisers, the homegrown label is surprisingly affordable too — with prices starting from just $19.99.
“Since 1 July we’ve already sold more than 30,000 bottles of Ultra Dark Express Tan Mousse in Australia, which works out to be one bottle sold every 5 minutes,” says co-founder Liz Agresta.
“Right now it’s on sale at both Priceline and Big W, and stores can’t keep shelves stocked. The demand is absolutely crazy.
“TikTok has been calling it the ‘chocolate fake tan’ thanks to the deep, rich finish”.
Perfect for a post-winter faux glow, Bree Grace’s favourite Express Tan Mousse can give your skin an all-over bronze in just one hour.
Simply apply with a mitt using long strokes before leaving on for at least 60 minutes. Gently wash off in the shower and pat down skin to reveal and sun-kissed look.
Infused with antioxidants and soothing natural oils, Australian Glow’s Express Tan Mousse has become a go-to for shoppers across the country.
“This tan takes the crown, felt amazing on my skin, minimal fake tan smell that washes off after you shower,” one shopper wrote.
“I couldn’t find anything I liked until I came across Australian Glow… I love the colour on my skin and it wears really well. No odour and easy to apply. I couldn’t be happier,” another wrote.
“The dark mousse is my go to tan and is the perfect colour!! It’s nice and dark but also natural looking on my light skin,” a third commented.
To shop the best-selling tan, head to Priceline here. You can also read Best Picks’ round-up of five of the best fake tans here.
