Forget Black Friday. Amazon Australia’s Prime Big Deal Days is the sign the shopping season has officially begun.
And this year, Prime Big Deal Days will run for longer than ever before, with seven whole days of deals kicking off just after midnight on Tuesday October 7 and wrapping up at 11:59PM on Monday October 13.
Prime Big Deal Days marks the first event on the Christmas sales calendar, ahead of Black Friday in November, and is a celebration of anyone who has Prime membership.
Know the news with the 7NEWS app: Download today
Best Picks will be listing all of the best early Prime Big Deal Days deals as they drop, so make sure to stay tuned.
In the meantime, there are six handy things that Amazon Australia recommend you do ahead of the sale season getting underway.

Become an Amazon Prime member
Prime offers the best of shopping, savings, and entertainment in one convenient membership.
Customers in Australia who haven’t tried Prime before can sign up to a Prime membership at amazon.com.au/prime with Amazon’s 30-day free trial, and then pay A$9.99 per month, or A$79 for an annual membership.
This is one of the best things you can do to get ready for all of the great deals.
You can learn more about Prime’s membership benefits here.
Shop Smart with the App
Browse, search and shop millions of items from your fingertips, track orders real-time, and even get alerts when saved items go on sale by using the Amazon App.
Create an Amazon Wishlist
Create an Amazon Wishlist to help you map out what you need.
You can also turn on deal notifications to be notified if a product from your Wishlist goes on deal.
Stay Organised with Alexa
Alexa can help you create and add to a shopping list especially for Prime Big Deal Days.
Get started by saying: “Alexa, start a Prime Big Deal Days list”.
Voice-Activated Shopping and Tracking
To hear some of the amazing deals available this Prime Big Deal Days, just say, “Alexa, what are my deals?”
Know what you want? Ask Alexa to add it to your cart!
Alexa can also track your deliveries to ensure you don’t miss those precious goods.
Just say: “Alexa, where’s my stuff?”
Shop faster with Amazon Lens
Using Amazon Lens, you can upload an image, take a photo, or scan a barcode to discover exact matches and similar items in the Amazon app — perfect for checking if an item you’re after is on deal.
For more information about what is coming for Amazon Australia’s Prime Big Deals Days and a list of what top influencers are shopping, head here now.