Apple fans, it’s time to celebrate.
The brand new iPhone 17 series has officially landed in Australia and it’s available to shop today, 19 September 2025, on Amazon Australia.
With upgraded designs, next-level cameras, lightning-fast performance and sleek accessories, this is one of Apple’s most exciting launches yet.
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Whether you’re after the powerhouse iPhone 17 Pro Max, the ultra-sleek iPhone Air or want to upgrade your AirPods and cases, you can get your hands on it all now.
Apple has pulled out all the stops with this release, delivering bigger batteries, more durable materials and seriously impressive camera systems that turn every snap into a professional shot.
Here’s a closer look at the models you can add to cart today.
1. Apple iPhone 17 Pro Max (512 GB) — Cosmic Orange, $2,597
The most advanced iPhone yet, the Pro Max packs in everything Apple could possibly fit into a phone.
From its heat-forged aluminium unibody to its ultimate pro camera system with 48MP lenses and 8x optical-quality zoom, this is the closest you’ll get to having an entire camera crew in your pocket.
Powered by the A19 Pro chip with vapour cooling, it delivers 40 per cent better sustained performance and the longest battery life in an iPhone to date.
2. Apple iPhone 17 Pro (256 GB) — Silver, $1,997
For those who want professional performance in a slightly more compact size, the iPhone 17 Pro is the answer.
It shares the same pro camera system as the Pro Max, offers breakthrough battery life with up to 31 hours of video playback, and is powered by the lightning-fast A19 Pro chip.
With iOS 26 and its fresh Liquid Glass design, this phone feels as good as it looks.
3. Apple iPhone Air (512 GB) — Cloud White, $2,197
Apple has outdone itself with the thinnest iPhone ever at just 5.6mm. The iPhone Air is impossibly light yet shockingly strong thanks to its titanium frame and Ceramic Shield 2.
The 48MP Fusion camera system makes everyday photography effortless, while the A19 Pro chip delivers speed and efficiency in a featherlight design.
With up to 27 hours of video playback, it’s proof that good things come in slim packages.
Accessories to shop now
No iPhone launch is complete without the accessories to match.
- Pods Pro 3 Wireless Earbuds, $429 – With Active Noise Cancellation, Live Translation, Heart Rate Sensing and more, these earbuds are the ultimate everyday upgrade. Order now and score free release day delivery tomorrow, 19 September.
- CASETiFY Glaze Case, $107.99 – Glossy, bold and fully customisable with over 300 design options. Scratch-resistant with anti-peel tech so your case always looks fresh.
- CASETiFY Upgraded Impact Case, $130.99 – With Duo-Lock technology and military-grade protection, this case is built for those who want maximum style and durability.
The iPhone 17 launch is set to be Apple’s biggest yet, and Aussie shoppers can be among the first to experience it.
From the cutting-edge Pro Max to the stylishly thin iPhone Air, plus accessories that make your phone even more functional and fashionable, everything is live on Amazon Australia today.
