Aussies are relying on one trusted brand to deliver salon-worthy results, for a fraction of the cost.
People Haircare, available to buy at Coles, is home to everyday essentials for strands, all under $20.
The hero product — a cult-favourite All-In-One Leave In Treatment that sells one every minute — has had two new products join the shelf.
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The All-In-One Treatment Shampoo and All-In-One Treatment Conditioner ($16 each) work together to deeply clean, protect and repair after every use.
Suitable for all hair types — including straight, wavy, curly and even coloured strands — this highly-anticipated duo can help to repair damage caused by heat styling, over-brushing, bleach or dye.
Offering 10 benefits inside one routine, the products help to add shine, control frizz, protect and strengthen the strands.
“We launched the new All-In-One Treatment Shampoo and All-In-One Treatment Conditioner because we received overwhelming feedback from our customers who were looking for a shampoo and conditioner that prevented colour fade and was safe to use on colour-treated hair,” founder Katherine Ruiz tells Best Picks.
“These new products are the natural next step in expanding our All-In-One family. Our All-In One Leave In Treatment has become a cult favourite - we sell one every minute across Australia.
Now, we’re excited to offer a shampoo and conditioner duo that not only strengthens and adds shine, but also protects against heat damage and colour fade,” she explains.
The hero ingredients? Aloe vera juice and hydrolysed jojoba esters.
Known for their deeply hydrating properties and ability to improve colour retention, you can spot visible results and softness after just a few washes.
Founded by Katherine Ruiz in 2022, People Haircare was born from a desire to create high-performing, no-compromise haircare that’s both affordable and accessible.
Offering salon-quality formulas for supermarket prices, shoppers can pick up products for under $20 from their local Coles, in-store and online.
To shop the People Haircare range, head to the Coles website here.
