3 min read

Bae The Label’s Mid-Year Sale has dropped and mums-to-be are snapping up their favourites for less

Elevated maternity styles are up to 40 per cent off right now.

This content is reviewed by the 7NEWS Editorial team. 7NEWS may receive a commission when you buy from links on our site. Prices correct at time of publication.

Ariana PezeshkiBy Ariana Pezeshki
Maternity just got stylish with Bae The Label’s Mid-Year Sale. Credit: Bae The Label

Bae The Label’s Mid-Year Sale has dropped and mums-to-be are snapping up their favourites for less

Elevated maternity styles are up to 40 per cent off right now.

This content is reviewed by the 7NEWS Editorial team. 7NEWS may receive a commission when you buy from links on our site. Prices correct at time of publication.

Ariana PezeshkiBy Ariana Pezeshki

Bae The Label is delivering serious savings with the launch of their Mid-Year Sale, offering up to 40 per cent off selected styles across their bestselling maternity range.

Known for blending fashion-forward design with everyday functionality, the Melbourne-born brand is a go-to for expecting mums who want to feel like themselves through every stage of pregnancy and beyond.

Founded in 2015 by two Melbourne mums, Bae was created with the goal of redefining maternity wear.

Know the news with the 7NEWS app: Download today Download today

Their collections are built around timeless staples made to grow with your body, feed with ease and stay in your wardrobe well after the bump.

From bump-friendly cuts to hidden nursing access, every piece is designed with comfort, confidence and longevity in mind.

The current sale features some of their most loved knitwear pieces, comfy co-ords, throw-on dresses and easy nursing essentials, many of which are now under $90.

Here are the standout styles worth adding to cart before your size disappears.

1. Ambient Nursing Jumper was $119, now $69

This relaxed fit jumper is crafted in a soft mid-weight knit and features a flattering button neckline that doubles as nursing access. Easy to layer, easy to love.

Soft, practical and now only $69.

Read more...
Ambient Nursing Jumper was $119, now $69. Credit: Bae The Label

2. Once Upon Textured Cardigan was $109, now $59

A cool-weather layering essential made from a textured cotton knit. With a button-front closure and relaxed fit, this cardigan works beautifully through pregnancy and nursing.

Polished, breathable and effortless to wear.

Once Upon Textured Cardigan was $109, now $59 Credit: Bae The Label

3. In The Moment Knit Jumpsuit was $119, now $79

Made from a super soft knit with a lived-in feel, this wide-leg jumpsuit features a flattering V-neck front and back and a relaxed fit that adapts to your body.

Looks polished, feels like pyjamas.

In The Moment Knit Jumpsuit was $119, now $79. Credit: Bae The Label

4. Cloud Nine Knit Short (burgundy only) was $79, now $49

Stretchy and supportive with a soft elastic waistband, these ribbed knit shorts are designed to sit above the bump and stay comfy post-baby too.

The comfy shorts you’ll want in every colour.

Cloud Nine Knit Short (burgundy only) was $79, now $49. Credit: Bae The Label

5. Intrinsic Button Front Dress was $139, now $89

This long-sleeved knit dress is made from a super soft yarn in a neutral almond tone that can be dressed up or down. With a V-neckline and easy button-front nursing access, it’s as functional as it is flattering.

The dress you’ll reach for morning, noon and night.

Intrinsic Button Front Dress was $139, now $89. Credit: Bae The Label

6. Got The Edge Dress was $129, now $79

A minimalist dream, this body-con knit dress features contrast trim, a cut-away neckline and stretch that grows with your bump.

Body-hugging, bump-loving and built to last.

Got The Edge Dress was $129, now $79. Credit: Bae The Label

7. Legacy Button Front Top was $89, now $59

This easy button-down is the ultimate transeasonal knit top. With a flattering fit and front buttons for nursing access, it is designed to layer, lounge or go out.

Perfect for pregnancy and beyond.

Legacy Button Front Top was $89, now $59. Credit: Bae The Label

With discounts of up to 40 per cent, now is the perfect time to build a pregnancy wardrobe that feels like you.

Bae The Label continues to lead the way in feel-good maternity fashion, proving that you don’t have to compromise on comfort or style.

Explore More

How you can get an award-winning Ecosa mattress worth $1,700 for free

‘It’s the most comfortable mattress I’ve ever slept on.’

How an Aussie woman working a corporate job crafted a ‘revolutionary tanning cream’ in just 12 months

‘It just feels like my normal moisturiser.’

Beauty brand’s one hour express tan becomes household favourite overnight

‘This is hands down the best self-tanner in the market I’ve ever used.’

Best-selling umbrella under $30 on Amazon Australia is identical to Blunt range

‘This is the perfect umbrella.’

How to get nearly $200 off Bose’s signature headphones

Hug your ears with these pure noise-cancelling wonders.

These cleansers are helping hundreds of Aussies with sensitive skin: Here’s how to get 20 per cent off

‘I’ve seen major improvements in my eczema since using it.’

Shoppers are obsessed with this innovative hair product that’s only $25

‘This is my secret to slick hair and it lasts such a long time.’

Best-selling anti-wrinkle cream made claims so bold it was investigated by UK watchdogs (and proven true)

One bottle is purchased every 60 seconds globally.

Almost 16 million people have looked at this incredible ‘vine house’ online. Now it’s for sale

‘This is a work of art.’

Aussie parents are ‘obsessed’ with this ‘pod’ newborns

‘100 per cent recommend, so easy to put together and so easy to use.’

These best-selling Lacoste sneakers are over $100 off

Run to snag this deal on designer sneakers, they are going fast.

The ‘genius’ product Aussie women are praising for use with your swimwear and activewear

Keeping girls in the game no matter the time of the month.